Contributed by Larking Gowen
6/02/2020 - Larking Gowen
Now in its fourteenth year, the annual Tourism, Leisure and Hospitality Business Survey asks all East Anglian based businesses from across the sector to join forces and take part. The survey was launched today by MHA Larking Gowen, Chartered Accountants and Business Advisors, at Roarr! Dinosaur Adventure, Norfolk.
All businesses in the tourism, leisure and hospitality sector including restaurants, hotels and tourist attractions as well as retailers in the tourism hotspots are being encouraged to participate in the independent survey.
Speaking at the launch, Chris Scargill, Tourism Partner at MHA Larking Gowen, said, “Interesting times lie ahead; the collapse of Thomas Cook and financial uncertainty in other carriers, combined with a greater call to go green, make a UK stay even more appealing. I’m confident that by working together, businesses in the region can make the most of this and ensure our region develops further into the holiday destination of choice in the UK.
“Understanding how we are doing and sharing views will help business. Once again, we’re undertaking the largest independent survey of its kind for your region and we need the help of the sector to do this. The information we gather helps to provide representative and accurate data about the sector. The survey covers many key aspects, creating a useful benchmark. Feedback indicates how welcome this data is. We are grateful to those who participate and also to others in the sector who encourage people to take part”
You can take part in the 2020 Tourism, Leisure & Hospitality Business Survey online at
Many of the businesses that provide services to this sector fully support the annual survey and this year the survey is sponsored by Adnams, Camplings, Howes Percival, Lloyds and Purcell.
Joanna Nicholls, Partner at Howes Percival LLP, said, “We are delighted to be involved in MHA Larking Gowen’s Tourism, Leisure and Hospitality Business Survey once again. All businesses across the sector based in East Anglia are strongly encouraged to participate in the Survey to make their views count. It
provides a great insight into what is happening within the sector and helps to support the growth of the vibrant and diverse businesses across the region.”
Those who fill in the survey remain anonymous in the published report, which provides an annual snapshot of the sector across East Anglia. The survey includes questions about the short and long-term impact of issues like Brexit, the National Living Wage (NLW) and the National Minimum Wage (NMW), and delves into questions around the use of plastics, profit margins and, more generally, how businesses have performed in the last year. The results are published as an annual brochure which will be launched on 28 April.
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