Research looking at the cost of property in areas hardest to pronounce.

Research looking at the cost of property in areas hardest to pronounce.

The latest research by leading estate agent comparison site, GetAgent.co.uk, has looked at the cost of buying in pockets of the nation’s property market with the hardest to pronounce names.

GetAgent.co.uk looked at 10 areas that cause the most confusion when it comes to pronouncing the name, the cost of getting on the ladder in these areas, and how it compared to the wider local area.  The research shows that despite the difficulty in actually saying their names, these areas are home to an average house price of £271,167, 19.9% higher than the average cost of buying in the wider districts in which they are located.

The biggest difference is in Beaulieu, or Bew-lee, where the average property costs £605,181 compared to the wider average in the New Forest of £340,135 – a 77.9% difference! Beaulieu is also the tongue-twisting location with the highest average property price of the lot.

Ballachulish (Ball-a-hoolish) is home to the second-highest increase at 46.5%, with the average property going for £247,221 compared to £168,705 across the rest of the Highlands.

Homes in Quernmore (Kwor-mer) go for an average of £235,367 which comes in at 45.3% higher than the average across Lancaster as a whole, while Bicester (21.5%) and Omagh (20.4%) are also considerably higher than the wider area despite the hard to say place names.

It’s not all good news if you live in a tongue-twisting property market though. Ynysybwl (An-is-abull) in Rhondda Cynon Taf is home to the lowest average property price at £116,963 and is also some -2% lower than the wider regional average, while Godmanchester (Godmunchester) is home to the biggest difference and the only other drop when compared to the wider area of Huntingdonshire at -53.7%.

Founder and CEO of GetAgent.co.uk, Colby Short, commented:  “We know that some house numbers and even road names can deter home buyers from a particular property but it would seem that being unable to pronounce the name of an area doesn’t have the same impact, with house prices across the majority of these locations coming in much higher than the surrounding districts.

In fact, while they might be a struggle to say, homeowners in these areas have well and truly avoided the Brexit blues and are enjoying particularly buoyant property values despite the market turbulence of recent months. So perhaps this is the key for current buyers looking for a sound investment.”

Ranking – by the biggest difference between area and wider district
LocationAverage House PriceUA / DistrictAverage House PriceDifference (%)
Beaulieu£605,181New Forest£340,13577.9%
Ballachulish£247,221Highland£168,70546.5%
Quernmore£235,367Lancaster£161,93645.3%
Bicester£349,546Cherwell£287,63021.5%
Omagh£159,647Fermanagh and Omagh£132,64220.4%
Rampisham£338,906Dorset£295,34914.7%
Frome£298,291Mendip£263,31713.3%
Woolfardisworthy£240,387Torridge£233,7932.8%
Ynysybwl£116,963Rhondda Cynon Taf£119,290-2.0%
Godmanchester£120,165Huntingdonshire£259,525-53.7%
Average£271,167Average£226,23219.9%

Source: Propdex, PropertyData and the Land Registry House Price Index

Notes to Editors:

  • GetAgent pulls data from all of the major portals which are then cross-referenced with the Land Registry using their proprietary algorithms and input from partner agents.
  • GetAgent is the UK wide whole of market estate agency comparison website. Analysing performance through data to inform home sellers of the best agents.
  • Founded in 2015 by Colby Short (Stevenson Cartwright; SMG Worldwide) and Peter Thum-Bonanno (Find Properly; Analysys Mason)
  • Backed by Seedcamp, the prolific venture capital technology investor
  • GetAgent is recommended by WHICH?
  • And has to date received over 100,000 enquiries for agents from property sellers to a total property value of £30bn and are now serving over 10,000 enquiries per month

For further information visit their website 

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